If you think adult fashion trends move fast, try following kids’ fashion. What’s in and what’s out changes as quickly as their lunch preferences. (Who knew a six-year-old could have such discerning taste?)
Thankfully, keeping their closets up to snuff doesn’t have to mean shelling out big bucks for brand names when you shop at Marshalls. Marshalls has all your essentials to send them back to school in style — and to keep them that way all school year long.
In partnership with Marshalls
• Ready for Recess
Most kids’ schoolyard fashion goals, summed up: sporty enough that they’re just one eeny-meeny-miny-moe away from winning a game of tag, but not so much that it looks like they forgot to change after gym class. Keep their athleisure game strong with dressed-up sweats and ready-for-anything sneakers.
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• Call of the Wild
They may need to be on their best behaviour in the classroom, but that doesn’t mean they can’t get a little wild with their style. (It is called a jungle gym, after all.) Animal prints and camouflage are the patterns of the season, with picks for boys and girls of all ages.
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• Get Groovy
The ‘70s revival is one of the biggest fashion trends of the season for adults, and even though the kiddos are way (waayy) too young to get the nostalgic appeal, they’ll still appreciate the groovy style. Go retro with corduroy minis for girls and floral print shirts and distressed denim for boys.
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• Style Icons
Can your preteen have an entire text conversation in emojis? Does your star student only do their arithmetic homework for the stickers? Is your arts and crafts fanatic begging to make a patchwork collage out of their clothes? Along with the official, Unicode-approved emojis, pop-art patches and kitschy cartoons are marking their mark on everything from sweaters and jeans to caps, backpacks, and lunch boxes.
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• Top It Off
We’d venture to guess you’ve shouted the words, “Don’t forget your jacket!” as your kid sped out the door more times than you can count. Well, this season’s outerwear is so cool, you’ll never have to tell them twice (or worry about them leaving it behind on the playground). No matter the weather, Marshalls has got their back with rain-ready softshells, bright puffers, metallic moto jackets, and floral bombers.
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• Send ‘Em Packing
The easiest way to ensure cool kid status? A statement-making backpack. (Add in a covetable lunch box to really seal the deal.) For little ones, dinosaurs, unicorns and colourful zoo animals are almost always a safe bet, as are popular characters like Spiderman and Elsa (from Frozen) and Marshall (from Paw Patrol). For the more mature kiddos, reach for flashy metallics or sequins, preppy stripes or faux leather.
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• Lo-Tech Essentials
As anyone who’s ever tried to take away a kid’s iPad knows, yes, digital devices are all the rage — but fostering offline creativity is just as essential. Make note-taking more fun with notebooks emblazoned with inspirational phrases, and open their imaginations with drawing pencils, markers, sketchpads and art kits that will get their creative juices flowing.
WHERE TO BUY
Visit your local Marshalls store to find the best in back-to-school cool (styles vary by store).